TropTrea
New member
It realy depends upon how large one is as far as what they need in a $$$$ turn over. Looking at my old shop with barely over 100 fresh water tanks going and only 6 salt water tanks I only needed about $3,500 a week to cover my bills. Now if I would have gone with 20 or 30 salt water tanks it would have easily gone to $5,000 per week.
Remember there are loads of expenses in keeping a store open. Just my labor bill with half my employees in highschool was over $1,000 a week. The electric bill was over $1,000 a month, and then there was the gas bill especialy when it got cold out. for anothewr $1,000 per month. My set overhead came out to around $2000 a week. Now for every $1.00 in merchandise I sold there was also the cost of replacing that item on the shelf. It is not very hard at all start operating in the red if you do not have enough sales.
Any good side reef store is going to have to have sales if they want to stay in business. Look at a place like Hoffers I'm sure if they averaged $20,000 a week in sales they would be closing there doors real fast.
The question realy come out to how many reefers are out there in the Milwaukee area and how much will they be spending every week? Are there enough out there to support 1 or 5 more stores? And when you do add the stores how many reffers will order from online places rather than come to your store.
My wholesalers told me that number of stores in the Ill and Wisconsin area that went bankrupt since 9-11 is unbelievable. for every 4 strores that were in business in 1998 there is only one still open and of the three that have closed there was only one that replaced at the most.
To me the only way to make it is to have something that will atract customers from not just around the block but to get customers comming from 40 or even 100 miles away. And with the cost of fuel that is even happening less frequently.
Dennis
Dennis
Remember there are loads of expenses in keeping a store open. Just my labor bill with half my employees in highschool was over $1,000 a week. The electric bill was over $1,000 a month, and then there was the gas bill especialy when it got cold out. for anothewr $1,000 per month. My set overhead came out to around $2000 a week. Now for every $1.00 in merchandise I sold there was also the cost of replacing that item on the shelf. It is not very hard at all start operating in the red if you do not have enough sales.
Any good side reef store is going to have to have sales if they want to stay in business. Look at a place like Hoffers I'm sure if they averaged $20,000 a week in sales they would be closing there doors real fast.
The question realy come out to how many reefers are out there in the Milwaukee area and how much will they be spending every week? Are there enough out there to support 1 or 5 more stores? And when you do add the stores how many reffers will order from online places rather than come to your store.
My wholesalers told me that number of stores in the Ill and Wisconsin area that went bankrupt since 9-11 is unbelievable. for every 4 strores that were in business in 1998 there is only one still open and of the three that have closed there was only one that replaced at the most.
To me the only way to make it is to have something that will atract customers from not just around the block but to get customers comming from 40 or even 100 miles away. And with the cost of fuel that is even happening less frequently.
Dennis
Dennis
