Ok.... so how many people were truly impressed that it was held in a Hilton ball room? I wasnt! it wasn't planed a week in advance, it didn't have to be held at the end of the month... it could have been held in the center of a mall for all that matters. A head count is important, but not critical, one company brings 1000 frags and another brings 100... its up to the vendor. If the price was door was free, people would have shown up in droves, I dont buy the argument that only people that pay 30.00 for a admission buy expensive corals without a complaint. I was glad I went, I went away thinking the vendors are not making killing, in fact just the opposite, if they walk away with a few grand they would be seriously lucky, sorry that's not a lot of money for the time energy and risk associated with the venue. the door money was probably more like 10k, but the cost of the room was half. No not a killing!