2. COMMERCIAL POSTING: Reef Central exists for the non-commercial exchange of information. Sponsors of this site are given banner space and/or a forum to promote their business in accordance with the sponsor agreement. All other posts or signatures that are deemed to be commercial in nature are a violation of this user agreement and will be removed. As it pertains to the User Agreement, Reef Central defines “commercial post†as knowing and willful posts made by private individuals or businesses, directly or indirectly seeking commerce. Additionally, posts made by individuals or businesses in regard to other commercial activities, in anticipation of direct or indirect economic benefit or relief from the subject activity, will generally be regarded as “commercial.†Recognizing that it is impossible to construct a definition which will satisfy every situation or circumstance, Reef Central reserves the right to determine whether or not a post violates the “intent†of the “commercial post†policy or definition. Violation of this policy will be grounds for removal from our community.
2.1. COMMERCIAL RELATIONSHIPS: Any member that has any commercial connection to a product or company, or a to a directly competing product or company, is requested to clearly divulge that relationship when posting a comment about that product or company.