America was founded on this type of thing... get over it . sale what people will buy , If you charge to much they might not buy or You will give yourself a bad name . It's up to you , set your price and try to sell them adjust the price as needed . Profit is a ugly word unless you are the one profiting . I am by no means a property investor but I would not sell my house for just what I paid for it , I would pull a PROFIT as I am sure most would do .
Make what you can Play the market as most would do . JMO