Depends on what your trying to test for and what your willing to pay.
In my opinon Seachem is superior to Salifert for the basics ... reasonably accurate, cost less, comes with a reference test sample to verify your reagents are working properly, and their ammonia test kit allows you to distinquish between free ammonia and total ammonia which is important when QTing fish. Also .. Seachem has great customer service and if you have a problem your going to get hands on help and if necessary a free new test kit without any hassle.
MMM .. sounds like a commerical .. or maybe just a satisfied customer.