ORA is part of the Harbor Branch Research Institute, which also houses Florida Atlantic University's marine biology program. This is also where the deep-sea research subs (I may be mistaken, but I believe the ALVIN series were built there) reside and where they are maintained. It's in Ft. Pierce, Florida, which was hit heavily by two hurricanes a few years ago, hence problems with disease.
It's not just a clam and coral and fish farm. When you deal with ORA some of that money goes to research and conservation. It is not a non-profit. It funded mainly by bioscience and geoscience firms. Drug companies and oil companies.
A majority of the deep-sea footage you've seen was filmed by these guys.