Sounds like a marketing gimmick to get people to overpay for anemones.
Perhaps you guys are right but the LTA I recieved is about the color of green antifreeze with yellow lines around the mouth and yellow dots around the column. I guess I would definitly describe it as ultra......and no it's not dyed.
I agree it's probably a gimmick to market but it surprised me how colorful it i is. I'm working on a pic, it's hard to get a good one with the lighting. All I have is ipad and iPhone for photos and the lighting kills the pic.