I wouldn't say that, difference between someone driving a Ferrari and a Toyota Supra... frugality, both want sports car, one person is just willing to spend more. (note: I don't really know much about cars, so if this is a horrible example don't hold it against me
).
I can't speak for anyone else, but me personally I'd rather have a bright green coral (slimer), a bright blue/purple coral (Cali/Bennet tort or any number of Bonzais), a bright pink coral (millepora) for a fraction of the cost than a single coral that has all those colors, and the ones I want will look those colors at quite a bit less blue than what JF keeps his grow out tanks at.
Look I'm not ragging on JF or any other farmer who is in the same business. But is just that a business, they need to find a way to distinguish between what they sell and others, and try to maximize their profit, what they do with all the fancy naming is nothing new that's been going on since Tyree LE was a thing, the $500 Efflo was not an ironic name given to it, slamming corals with heavy blues is nothing new either, VHO actics and Blue Plus T5s were used for a while to pimp off corals, now royal blue LEDs just are so much more better at it. Hobbyists like Dan pay for a bunch for a frag, they'd like to get some of that money back if possible. It's all understandable.
But I really feel like these high prices are primarily due to the economy of the internet, the "going rate" is what people anywhere in the country is willing to pay, and then the number of "high priced reefers" becomes significantly higher than in one area, and the vast majority of us well we don't want to pay that much... i.e. we're "cheap".