Releasing info is a tough call, I and the folks at Tunze feel we save ourselves a lot of headaches by letting people no well in advance. By notifying everyone in May that the 7095 was to replace the 7094 we eliminate any legitimacy to complaints that "hey you stuck me with the old one" the info is their and you can make an informed purchase. The magnet holders are a seperate issue from the other products, that is just shear demand, we did not project the product would be as popular as it was, we thought we might sell a couple thousand a year but that was sold in the first couple months. The raw materials to make rare earth magnets are not easily procured in a hurry, these materials are toxic in their raw form, as a result their are literally 3 rare earth magnet manufacturers in the world and non of them are in Europe or America.
They work one shift, this is a family owned company in Europe, they don't have too many factories that run continuously, even the big auto manufacturers shut down for the holidays. New employees are being added But these sorts of problems cannot be fixed overnight whatever changes are made today will take 3 months to trickle down into actual product availability. I have been doing this for a while now and this is just par for the coarse and eventualy they will catch up and we will be even with demand or just a couple weeks behind but then demand will grow again and we are right back where we are now.
We will not stop inventing that is what we do, Tunze was always first and foremost a hobby, Norbert Tunze liked to tinker and build things and sold them to make money to play with more new ideas, he never really thought of it any other way, really that is what we do. I am sorry it isn't the best business model but I wouldn't have it any other way.