gasman, I'd like to believe that, but I've been reefing and Fish Only-ing since I was around 12. Beverly's has been around for as long as I can remember, I used to go there when it was on the NORTHEAST corner, before they moved to the SOUTHWEST corner of Pines and Univ. First the positive, I agree, Steve is the most knowledgeable guy I've ever dealt with. That being said, I haven't talked to him in around 6 years when he really ticked me off. I had a show quality Salvinia cichlid that he said go ahead and bring in, we'll give you store credit for it... I was setting up a saltwater tank and was planning on spending around $1000 for the stuff to get it going. We came in, he acclimated the fish and dumped him in (way too soon) and said, okay, we'll give you $2 for it. I paid around $15 2 years before for a tiny fish, and this guy was much bigger (around 3"). He had done this for me a couple of years before that, with a huge oscar and pacu that had outgrown my tank, and they'd made me happy with that store credit.
Finally, I agree with the quality of fish, I've had around a 50% mortality rate from them. Haven't bought a fish since.... that's how I deal with poor quality. I still buy the occasional drygoods from them.