This sounds like the joke where a salesman goes to Mexico on vacation to go to the beach. He sees a fisherman relaxing there who is catching tons of fish. He tells the fisherman that he should buy a truck and drive to America to set up a fish market. The Mexican says, "why?" The salesman says so you can make alot of money. The Mexican says, "why". The salesman says because you can sell your fish there, make lots of money, retire, then go relax on the beach.
Maybe I'm just bored at work and reading too deep in to all of this NSW/ASW debate. lol