Yes, I completely agree!
If I were to guess, they have probably refined their sine or square waves that the driver is sending to the motor to control it and also the amount of sampling and computing that the controller is able to do. This doesn't seem like it would be enough to account for all of the noise reduction but it does start to make sense when you think about it. They could tune the impulses (sine/square waves) to the brushless motor to smooth out the on/off/on/off surges to the motor. If they fine tuned this enough they could get a very smooth operation out of the same motor that was previously loud/rough.
This is probably recent technology and only available from more recent drivers. BL motors not only need to send a signal to drive the motor, they also receive signals from the motor to tell them where the stator is in relation to the permanent magnets. The controller (or driver) has to constantly receive this info and make adjustments to the signal going to the motor. If the processing power is increased then the controller can make these adjustments more frequently and more accurately. And if the controller is able to adjust the shape of the sine wave going to the motor it could smooth out the power output of the motor even further.